Great accomplishments are regularly determined by an enthusiasm. At the point when you talk with Laurent Ferrier, it’s immediately evident that he is a man of passions… Yes, passions with a ‘s’, on the grounds that as you’ll find in this video although Laurent’s profession as a watchmaker began with his energy for watches, the account of Laurent Ferrier as a watch brand has been shaped by his subsequent enthusiasm, vehicles. Today, Monochrome is satisfied to show you the human and individual story of a man, of his image, of his adoration for watches, just as the past, present and eventual fate of probably the most pleasant assembling of conventional watches; Laurent Ferrier.
I by and by adoration watches. I love them for all they address. However, this isn’t the side of my work I like. What drives me more than anything else is the human side, the ramifications of individuals in their work, the commitment they put into the formation of a watch, the piece of their spirit that is moved into a watch and the time I get to spend with these enthusiastic individuals, talking about watches. This is the reason, beside enormous brands, I have a weakness for independent watchmakers, and Laurent Ferrier is important for the small bunch of individuals I have a colossal regard and appreciation for. In the video above, I attempted to make the human side of Laurent come across in his words, to get more from him than simply a discussion about watches. Also, in the end, I am satisfied with the result and to impart to you the narrative of a man and his interests. Laurent Ferrier is one of the extraordinary men of the watchmaking industry, and an unassuming one. Much obliged to you Laurent.
Video coordinated and altered by Julien Couson, PMG Productions , for Monochrome-Watches. Sound blended by Damien Raynaud. All rights held to Monochrome-Watches and Laurent Ferrier, 2017.